Here’s your weekly recap—the most-viewed news stories on our site for the week ended May 4, 2024.

Carefree, a maker of feminine care products, is expanding its product portfolio to include not only liners, but also pads. Carefree’s expanded pad and liner portfolio is allowing the brand to offer a pads and liners regimen addressing multi fluid and odor control across its products. The new portfolio also boasts enhanced product features offering effective protection from lighter days to heavier days. The new pads feature the first top layer currently in-market containing Veocel Lyocell fibers with Dry Technology – a super soft layer that contributes to a comfortable, breathable experience. The regular and overnight pads absorb instantly, keeping individuals dry for day and night protection.

Meanwhile, Soft N Dry Diapers Corp. has formed a five-year agreement with Chicago-based agency Private Brands Sales & Marketing Inc. to provide ‘Last Mile’ Retail Network capabilities for the sale of ecoFlex Core and white label Tree Free eco diapers. Private Brands has an ‘all markets’ provision in the agreement that covers the West Coast, South & Central, and Northeast regions of the U.S for Soft N Dry to advance the market adoption of its proprietary products and enhance its top-line sales performance.

Here are our top 3 most-viewed stories from the past week:
 
1. Carefree Adds Pads to Fem Care Lineup
 
2. Soft N Dry Secures Private Label Sales Network
 
3. Suominen to Upgrade Line in Bethune